watercress.nyc

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.williampoll.com/

Character length : 20

Title

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://williampoll.com/robots.txt

User-agent	Disallowed for the search engines
*	All subpages are allowed to crawl

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

William Poll Gourmet Foods - 1051 Lexington Avenue, New York, New York 10021. Copyright © 1921-2016 William Poll

Character length : 112

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	0	0	10	0	0

Heading structure in the source code

<H1> William Poll Gourmet Foods & Catering
<H4> Canapes
<H4> Beef Bourguignon
<H4> Lasagna
<H4> Tea Sandwiches
<H4> Gourmet CombinationFinger Sandwiches
<H4> Gift Baskets
<H4> Papillons
<H4> Coq-Au-Vin
<H4> Chicken Pot Pie
<H4> Baked Potato Thins

Word cloud

sandwiches2
below2
catering2
gourmet2

Keyword matrix

word	title	descriptions	heading
sandwiches
below
catering
gourmet

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 10 images on this web page.

Alternate attributes for the following 10 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 495px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

4,292 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://cdn.shopify.com/.. /app.js?6840135116596721864

List of render blocking css files

https://fonts.googleapis.com/css?family=.|Raleway:light,normal,bold|R...
https://cdn.shopify.com/.. /styles.scss.css?6840135116596721864

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.williampoll.com/js/jquery-1.8.0.min.js
http://www.williampoll.com/js/jquery.royalslider.min.js
http://www.williampoll.com/js/preview-assets/highlight.pack.js
http://www.williampoll.com/js/preview-assets/jquery-ui-1.8.22.custom.min.js

File size of all javascript files combined

521.84KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.williampoll.com/css/style.css
http://www.williampoll.com/css/royalslider.css
http://www.williampoll.com/css/preview-assets/reset.css
http://www.williampoll.com/css/preview-assets/grid.css
http://www.williampoll.com/css/preview-assets/smoothness/jquery-ui-1.8.22.custom.css
http://www.williampoll.com/css/preview-assets/github.css
http://www.williampoll.com/css/minimal-white/rs-minimal-white.css
http://www.williampoll.com/css/preview-assets/css/main.css

File size of all css files combined

109.65KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

31.92KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://syndication.twitter.com/settings	10 minutes
https://cdn.shopify.com/.. /trekkie.storefront.min.js?v=2017.09.05.1...	30 minutes
https://platform.twitter.com/widgets.js	30 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

142.03KB

Image optimisation

All images are optimized.

Links

We found a total of 1 different links.
Internal links: 1

External links:

Link text (anchor)	Link strength

Internal links:

Link text (anchor)	Link strength
See What's On Our Menu

Website security

216.86.157.117

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

pzfinancial.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H4 : Canapes, ( 0px from top )
H4 : Beef Bourguignon, ( 0px from top )
H4 : Lasagna, ( 0px from top )
H4 : Tea Sandwiches, ( 0px from top )
H1 : William Poll Gourmet Foods & Catering, ( 60px from top )
H4 : Gourmet CombinationFinger Sandwiches, ( 190px from top )

Typos

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SEO report of watercress.nyc

William Poll Gourmet Foods - 1051 Lexington Avenue, New York, New ...